Jennifer Gregory

About the author

Jennifer Goforth Gregory has been a freelancer for over 10 years. She specializes in technology and her clients include IBM, Microsoft, Epson, Oracle, Adobe, HPE and Square.

5 Ways Artificial Intelligence Can Benefit Surgery Centers

Technology has transformed the work of health professionals for years. Now surgery centers are taking technology to a new level of innovation by using artificial intelligence (AI) for important functions, from back office to patient services.According to a report by McKinsey & Company, 15% of current work hours in

2 women in flower shop looking at tablet.

Saving Money Is Automatic With Automation

Looking for ways to cut your small budget while providing the same (or better) customer service? Using automation software to complete tasks that you typically perform manually may be the answer.While you may have assumed that automating processes was for larger companies with bigger operating budgets, many small businesses

Female doctor using a telehealth program on her computer

6 Ways To Make Telehealth More Approachable for Your Patients

Many patients and providers likely experienced their first telehealth appointment during the pandemic. According to the CDC, telehealth visits in the last week of March 2020 were 154% higher than the same period in 2019. While many patients gave the service rave reviews, others either were hesitant to have

Professional man at his computer working on his business strategy

How To Create a Content Marketing Strategy for Your Professional Services Business

When your potential customers have a question, they often turn to the internet to find the answer. Wouldn’t it be great if the blog post, video, podcast or e-book they found was created by your professional services firm? If they liked it, they just might follow your firm on

Woman paying for her order at checkout using a tablet

Should Your Small Business Accept Cryptocurrency?

With the rise of social media posts and groups dedicated to bitcoin, it's clear that cryptocurrency is on the minds of both your customers and your competitors.Deciding what payment types to accept is a personal decision, based on your particular type of business. The first step to making that